NAMM Show 2009: Blogged by Cakewalk

Day 5: Well that’s it. The NAMM show is a wrap. Today is Sunday and while it is the last day of the show, there is definitely an air about the place that says the show is finally over and foot traffic is much lighter than it has been the whole rest of the show.

At 5pm when they finally turned the lights down, you could hear a wave of exhibitors clapping and cheering. If I were to tell you it was a quick show, I would be lying. But it was definitely a good show and we were able to reach out to a lot of people with all of our products including our new USB hardware devices and of course, our baby: The SONAR V-Studio 700.

Everyone here did a wonderful, professional job this week and I know we’re all proud of what we’ve accomplished.

As I wrap this up, I look forward to touching down at home in Boston and sleeping in my own bed. Though as much as I don’t mind the 80 degree weather in January, I think it’s the nasty winters at home that really make you appreciate the nice weather when you get it. Although, we could be another 4-5 months off from weather like this at home.

C’est la vie, thanks for reading, oh and scroll down the page to see our videos from NAMM:

Enjoy!

Ian: Out

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View SONAR 8 Clinic Today

If you missed our Inaugural Webinar on SONAR 8, here’s your chance to catch up! Watch the footage below and be sure to make our Justin.tv page a ‘favorite’ for future Live Broadcasts!

If you couldn’t make it to our 2008 Music Production Tour, you don’t want to miss this Tour Recap video hosted by Cakewalk’s Product Specialist Seth Perlstein!

Seth will show you many of the new features in SONAR 8 including:

Newly-added instruments: including Beatscape, Dimension Pro, and TruePianos Amber VSTi

New features: such as Loop Explorer 2.0, higher track counts with lower latency, single instrument tracks, Anytime Recording, and more

New plug-ins: including the TS-64 transient shaper, TL-64 Tube Leveler, Channel Tools, and more

New creative content: maximize your creative potential with SONAR’s massive collection of loops, samples, and presets

Also, here’s a first glimpse of the new SONAR V-Studio 700, the groundbreaking new hardware/software solution from Cakewalk by Roland.

Visit the SONAR V-Studio 700 website to watch exclusive videos and get in-depth product information. More details will be unveiled at NAMM 09’ in January!

Cakewalk's Music Production 08' Tour

Cakewalk is coming to a city near you, starting Tuesday October 14, 2008! Join us to explore the latest in digital audio workstation technology- with SONAR 8 (and complimentary products) plus a sneak preview of the new SONAR V-Studio 700 Production System.

Cakewalk’s Product Specialists will be on hand to demo many of the new features in SONAR 8 including:

Newly-added instruments– including Beatscape, Dimension Pro, and TruePianos Amber VSTi

New features– such as Loop Explorer 2.0, higher track counts with lower latency, single instrument tracks, Anytime Recording, and more

New plug-ins– including the TS-64 transient shaper, TL-64 Tube Leveler, Channel Tools, and more

New creative content– Maximize your creative potential with SONAR’s massive collection of loops, samples, and presets

Also, get a first glimpse of the new SONAR V-Studio 700, the groundbreaking new hardware/software solution from Cakewalk by Roland. Visit www.sonarvstudio.com to watch exclusive videos and get in-depth product information.

These events are FREE and open to EVERYONE, from new users to long-time Cakewalk customers.

For a complete listing of Tour locations and information, check out the Music Production 08′ Tour Page!

For dates, times, and locations of all Cakewalk Events please visit the Cakewalk Events Page Or call 888-CAKEWALK and choose Option #2 to speak with a customer service representative.

Take Control with V-Studio 700

Cakewalk announces the release of SONAR V-Studio 700: The Ultimate Solution for Music Production.

SONAR V-Studio 700 provides the “ultimate solution for creative music production” through a complete offering of finelyy-tuned and tightly-integrated hardware and software.

– Sonar 8 Producer
– VS-700C Control Console
– Vs-700R 1/0 Module
– Onboard Roland Fantom VS Hardware Synthesizer
– V-Link Support for editing and control of EDIROL video hardware

It will be today at the Cakewalk demonstration booth at the 125th AES Conference in San Francisco, CA.

For more information, check out our SONAR V-Studio 700 Website, available in 6 different languages.

Getting Technical: Optimizing SONAR 8 for Vista

With the help of Cakewalk’s Engineering Department, Create Digital Music’s Peter Kirn delves inside the mechanics of SONAR 8. Visit Create Digital Music to learn how SONAR 8 will hold its own in Windows Vista.

Cakewalk’s Noel Borthwick explains, “SONAR 8 introduces several, crucial enhancements for communications with audio devices in Windows Vista, including support for WASAPI (a new audio standard in Windows Vista and future OS), MMCSS task profile support, and WaveRT streaming.”

To view the complete list of enhancements made to the latest version of SONAR, take a look at the posting below.

SONAR 8: The Fine Print

Cakewalk’s CTO Noel Borthwick sheds some light on the features “under the hood” in SONAR 8.

*Note that this list is not a substitute for the official feature list & other features already documented in the SONAR 8 manual. Rather it is a list culled from Cakewalk’s Engineering Department*

Enjoy!

Performance optimizations:

Although every version of SONAR we shipped in the past had some degree of optimization work, SONAR 8 is the first version of SONAR to which we applied the same engineering process to performance optimizations as we do with other more user visible features. i.e. we established goals, built a specification for the optimizations, split up the work into milestones and tracked the progress of these tasks just as we do for other features. To make testing more deterministic, we devised various internal profiling tools in order to track and measure changes in performance across a variety of hardware platforms on XP as well as Vista.

Systems tested included brand new cutting edge platforms from Intel and AMD as well as earlier generation machines.

We split up this work into the following classes of performance enhancements for SONAR 8:

1. CPU and kernel level optimizations – use less of your CPU to do the same amount of work

2. User Interface optimizations – faster drawing, scrolling, zooming

3. Driver level optimizations – more efficient access to drivers, minimizing driver state transitions

4. Vista OS specific optimizations – Better use of MMCSS thread priorities, support for custom MMCSS task profiles, new WASAPI support

5. Audio engine optimizations – optimize “hotspots” in our bussing, streaming and mixing code

As a result of all these changes, SONAR 8 has the following benefits:

– greatly minimized kernel usage. This helps provide more “kernel bandwidth” to drivers who need it the most. More kernel bandwidth translates into less potential for audio glitches.

– Lower CPU usage – translates to better performance at low latency

– More efficient use of audio drivers – esp with ASIO drivers

– Better performance on Windows Vista esp X64. Many of the complaints of Vista performance as compared to XP have been solved with SONAR 8. X64 low latency performance should now be on par with X86.

– Faster application launch

– Less flicker in GUI. Track view splitters no longer flicker when resizing.

– More responsive zoom and scroll with large projects. Zooming with wave files now uses 1/2 the RAM with 24-bit or less stereo or mono files used.

– Better meter performance.

– Improved thread scheduling by insuring threads are properly distributed on processors.

This link shows the overall benefits of SONAR 8 as compared to SONAR 7: http://www.cakewalk.com/Products/SONAR/English/benchmark.asp

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Artist Spotlight: Danny Byrd

Producer Danny Byrd swears by the sound of Cakewalk:

“Their Instruments have as much unique character as the best vintage synths!”

By Buzz Owen

Danny Byrd has been stamping his mark on the Drum & Bass scene for over a decade now. Regarded as a pioneer of Soulful and Vocal Liquid Funk, Danny’s blending of upfront and retro-inspired sounds has led him to try many of the hundreds of soft synths out there in his search for sounds that can cut through in his busy productions – a search that stopped with the discovery of Cakewalk’s sonic armory…

“I used both Rapture and Dimension Pro a hell of a lot when recording my new album [Supersized]. In fact, the Cakewalk instruments were essential to the writing of my album. These days a lot of digital music sounds the same, so it’s important to add a different sound. And this is what Cakewalk instruments do for me – they add another dimension.”

“Rapture is just amazing for evolving textures and pads, especially all the tempo-locked patches. Just one example would be how I’d often find myself playing a high, sustained note on Rapture, and using this sound to fill up the breakdowns. Rapture has such an amazingly rich and warm sound. Another great touch is the limiter they’ve put on the output for when you’re really twisting up some nasty bass lines.”

“And the effects that you get in Rapture really add to its quality, as do the step-programmable LFOs. For me, this is the key to its constant use in all my productions. Another great feature is the stock presets that come with it – they are so useable right out of the box, so you can just get playing immediately if you don’t want to delve in deep right away.”

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Artist Spotlight: Malik Williams

Wearing the Many Hats of a Busy Synthesist

Songwriter, engineer, actor, and film & t.v. music producer Malik Williams

By Randy Alberts

If some commercial jingle writers’ first gigs were in garage bands, fewer still of those went on to also write and produce music for film, reality t.v., the Web and hip-hop, pop, dance, rap, R&B and rock artists. It takes a lot of control room savvy and musical chops to wear that many hats. But from this even smaller group of first-call music and audio professionals, there may be just one—Malik Williams—who can say they’ve written a song for a movie in which they’ve also starred.

“Yeah, I’m a real Hollywood kind of guy,” jokes the 41-year-old Williams, a Bostonian since birth who values his role as father and family man over his Sunset Boulevard connections. “What I mean is that I feel real comfortable in front of the camera doing these bit parts. It’s not really something that I’m pursuing as a career. I’ve just stumbled upon this acting thing, but so far it’s been a positive stumble.”

Malik Williams plays a convincing cop with Donnie Brasco star Robert Miano on the set of Boston Girls

Malik’s song contribution and bit part as a cop in Boston Girls, a “dark horror comedy” film released this year, are two recent entries to an impressive credits list. His unique balance of old and new school music writing and production skills have been tapped for a host of song and album (Charlotte Church, Bobby Brown, Elton John, Mya, Britney Spears, Danity Kane, Tyrese, Earth Wind & Fire), feature film (Sony Pictures, Miramax, Disney, Lionsgate, Stage 6 Films) and television (CBS, ABC, MTV, VH1, TruTV, Showtime, HBO, E!, Bravo) productions. If you’ve seen Keeping Up With The Kardashians, Tila Tequila’s A Shot At Love, Pimp My Ride, Cribs and Celebrity Rehab with Dr. Drew or happened upon some of his various ad spots running on numerous channels, chances are you’ve heard some of Malik’s music, too.

“When you think of all the types of projects I work on—film, t.v. shows, ad jingles and hip-hop, pop and rap albums,” says Williams, “you’ll see my music and audio production tastes are all over the place.”

Continue reading “Artist Spotlight: Malik Williams”